I am a freelance writer and brand consultant living in London.

Using my background in creative writing, communications and design, I help entrepreneurs brainstorm, build and execute their big ideas. I specialize in brand messaging — including copywriting, newsletters and product naming — and brand strategy — such as PR/marketing and social media.

Previously, I oversaw Tory Burch’s editorial site, Tory Daily, and worked as Vanity Fair’s beauty editor, assisting the magazine’s beauty director in creating all beauty-related content for print and online. I have also written for Air Mail, the Strategist, Suitcase and Nylon.